Ins and Outs of Farmers’ Markets

The New Farmers’ Market: Farm-Fresh Ideas for Producers, Managers, and Communities, a new book written by Eric Gibson, Marcie Rosenzweig, and Vance Corum, is now available. The book covers the latest from leading-edge sellers, managers, and market managers.

For farmers/sellers the book offers advice on the best products to grow and sell, display ideas, setting prices, and doing business at the market, merchandising tips, and styles to command top dollar for your produce.

For market managers, the book examines managing and promoting the market; setting up a Web site; key market issues and challengers.

Market planners will find planning and legal tips, and advice on dealing with rules and regulations while getting community support for your market.

The farmers’ market community will find resources for local farmers’ markets and local agricultural products, Internet discussion groups, and market resources.

Gibson is also the author of Sell What You Sow. Rosenzweig is a farmer and writer, and Corum a farmers’ market consultant. The New Farmers’ Market: Farm-Fresh Ideas for Producers, Managers, and Communities is available for $24.94, plus $4.50 shipping/handling, from New World Publishing, 11543 Quartz Dr. #1, Auburn, CA 95602. For more information, call (530) 823-3886